Examples Of Ethical Constraints
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Business Ethical Dilemmas and Stakeholders
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The person specification and job description must be easily understood as well as being honest about what the job entails. The application form must have a clear format, containing only questions that are relevant to the job title being pursued. Some business may use the same application form for all positions of staff. This gives the chance of the application containing questions that aren't of a suitable standard for applicants of a more lowly-skilled ability. In order to reduce the negative impact a recruitment and selection process may give, some business now have two application forms; one for those of a lower-skilled ability and a more complex one for those of a higher-skilled ability.
This, in effect, means no candidates feel under-educated or as though they do not have the skills required for the job they are applying for. Compliance with Legal and Ethical Constraints There are extremely rigorous legal and ethical constraints that must remain in place during the employment of any staff to a company. Mcdonalds applications are online and contain questions involving only those which are designated to pursue the suitability of the possible employee, and also suit the Data protection act procedure throughout.
Mcdonalds also ensures its anti-Discrimination policy towards the disabled by introducing the post of Diversity Development Manager in The Equal Pay Act is shown in the McDonalds policy where it states "staff pay should reflect performance". As well as obeying the Equal Pay Act it proves that it does take matters of wage for employees seriously. Ethical Constraints give the guideline of unbiased interview questions which McDonalds successfully complies with in their application form, but during an interview some questions are ignored according to the applicant's gender; the assumption that only women would need maternity leave, as opposed to men needing paternity leave etc.
Sorry, but copying text is forbidden on this website. If you need this or any other sample, we can send it to you via email. Please, specify your valid email address. Remember that this is just a sample essay and since it might not be original, we do not recommend to submit it. Delivery channels such as telemarketing, door to door sales and unsolicited emails are some of the most controversial areas of marketing. Sometimes the law in different countries specifies time frames in which telemarketing and door to door sales are allowed.
For instance, a sales person may only approach you between 9 am to 6 pm on weekdays and 9am to 5 pm on Saturdays. While these protections are in place, legal and ethical issues arise because the majority of consumers are either unaware of such protections or cannot bothered to report petty offences. As a result, marketers often get away with illegal and unethical behaviour. The grey area involves the definition of consent. For example, finding a consumer or another business on a shared directory does not constitute consent. Consent must be expressly stated or inferred from situations such as an existing business relationship. Misleading claims in advertising may involve claims about the quality of the product, the availability of a service and any exclusions on a good.
As examples, marketing techniques such as pictures of planes for a road transportation company or fine print that may contradict the overall message of the advertisement misleading and illegal. The way a company conducts its market research these days can have serious ethical repercussions, affecting the lives of consumers in ways that have yet to be fully understood. Further, companies can be faced with a public backlash if their market research practices are perceived as unethical.
Unethical practices in marketing can result in grouping the audience into various segments. Selective marketing may be used to discourage the demand arising from these so-called undesirable market segments or to disenfranchise them totally. Examples of unethical market exclusion may include the industry attitudes towards the gay, ethnic minority, and plus-size groups. In the early days of existence of corporations, especially during s and s, tobacco was advertised as a substance that promotes health. Of late, an advertiser who does not meet the ethical standards is considered an offender against morality by the law. Sexuality is a major point of discussion when ethical issues in advertising content are considered.
Violence is also an important ethical issue in advertising, especially where children should not be affected by the content. Some select types of advertising may strongly offend some groups of people even when they are of strong interest to others. Female hygiene products as well as haemorrhoid and constipation medication are good examples. The advertisements of condoms are important in the interest of AIDS-prevention, but are sometimes seen by some as a method of promoting promiscuity that is undesirable and strongly condemned in various societies. Such policies are rampant in political advertising.
Direct marketing is one of the most controversial methods of advertising channels, especially when the approaches included are unsolicited.
